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Here’s what we’ve got for you today.

• Daily Idea - Own. Trade. Advertise.

• Not an asset - YET

Tradable NFTs for premium ads

Inspired by 5 Minutes of Fame - MFM

The One Liner

Own your ad spot like it’s a collectible.

The 140 character tweet (or X) version

What if ads worked like golden tickets? Win, flex, or flip NFT-powered airtime on top shows—podcasts, TV, or wherever attention lives.

The Longer Story Version

The Problem
Buying ads kinda sucks.

Not the idea of it—everyone wants attention. But actually getting access to the good stuff (top podcasts, premium shows, viral content) is a nightmare.

If you’re a startup, indie brand, or just someone with a killer idea… good luck.

It’s either:

• Too expensive

• Too locked up by big brands

• Or too boring to break through

And once you buy it? That’s it. Static. One shot. No flexibility. No resale. Just hope it works.

Meanwhile, there’s a new wave coming—people don’t just want access. They want ownership. They want upside.

The Solution
Imagine if media slots worked like Willy Wonka tickets.

Except instead of chocolate bars, it’s NFTs. And instead of a chocolate factory, it’s the biggest shows on the internet.

Here’s how it works:

1. A show (podcast, YouTube series, streaming channel, whatever) mints a limited number of Ad NFTs—each one tied to a future airtime slot.

2. You win one in an auction (or buy it on secondary).

3. You now own the right to that ad slot.

4. Use it to promote your brand. Or don’t. Sell it to someone else. Hold it as the show grows. Whatever move makes sense.

It’s the difference between renting attention and owning it.

And just like a rare ticket or concert merch, these NFTs could appreciate as the show’s popularity grows.

Why It’s Cool
It’s not just cool. It’s inevitable.

Shows are the new networks. Creators are the new gatekeepers. Attention is the new oil.

This gives everyone a chance to:

• Get in early

• Ride the wave

• Or just buy attention with upside

Even better? It's liquid. You can flip it. Hold it. Trade it like sneakers or stocks. Your ad becomes a bet on the show.

How We’d Build It

Here’s the MVP playbook:

• NFT Infra: Use Zora or Manifold to mint and manage dynamic NFTs tied to dates and media slots.

• Smart Auctions: Build the bidding system with Reservoir or PartyBid to let multiple people team up to buy big ad spots.

• Show Matching: Use Podscribe to scan shows, match ideal buyers with content type.

• Marketplace: Skip building a marketplace from scratch. Use Rarible Protocol for secondary trades.

• Flex & Share: Use Highlight to let winners showcase their NFTs + actual ads + social proof in one place.

Why It Needs to Exist
Because the game is changing.

Advertising isn’t about budgets anymore—it’s about access.

This model:

• Unlocks ad slots for people who’d never get in the door

• Gives creators a new way to monetize (without selling their soul to Casper or Squarespace)

• Creates a new class of asset that blends media + money + meme

It’s a win for builders. A win for creators. A win for collectors.

Welcome to the era of tradable attention.

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Things That Aren’t Assets (Yet)

Everyone’s chasing the next big thing to invest in.

Real estate? Crowded. Stocks? Boring. Crypto? Volatile.

But the real opportunity?
Spotting things that aren’t assets yet… and turning them into ones.

Let’s break it down.

Wait, What Do You Mean “Not Assets Yet”?

An asset = something that holds value, can grow, and (ideally) can be sold, traded, or leveraged.

Now think of all the things in life that have value… but can’t be treated that way yet.

Who says only houses and shares get to be “investable”?
Let’s turn the world into an asset playground.

1. Attention Slots (as mentioned above)

Ad spots (podcasts, YouTube channels, newsletters) are still sold like it’s 1999.
One buyer, one slot, one shot.

But what if they were tokenized? Bought, flipped, leased, or held like digital billboards?

We talked about this above—treating attention like a collectible.

2. Email Lists

You know what’s valuable but criminally underutilized as an asset?
A high-quality email list.

Right now, if you want to sell your list? Messy. Unclear value. No infrastructure.
But imagine: verified engagement metrics, tokenized ownership, rev-share deals.

Your 10k newsletter subscribers aren’t just readers—they’re equity.

Startup idea: A platform to buy, sell, and invest in micro-newsletters.

3. Calendars

Your calendar is just sitting there… but it’s actually prime digital real estate.

If someone wants your time (especially if you're a consultant, coach, or expert)—they’re paying for access. That’s an asset.

Make it official. Token-gate it. Auction time blocks. Offer slots to your community.

Startup idea: Time marketplaces where creators set supply, and fans/investors buy blocks.

4. Online Reputation

You have karma on Reddit? Rep on Stack Overflow? A following on X?

That digital street cred? That's value. But it’s not liquid. Not tradable.

What if there was a way to stake your reputation—lend it to products, projects, even brands in exchange for upside?

Imagine a founder hiring someone just to tweet about their product… but with skin in the game.

5. Playlists

Spotify playlists. YouTube queues. TikTok curation pages.

These are mini distribution engines. But 99% of people running them don’t treat them like assets—they treat them like hobbies.

A good playlist can drive traffic, sales, or discovery. That’s value.

Startup idea: Let creators syndicate playlist access, sell sponsored slots, or license placements.

So What Do You Do With This?

Ask this question often:

Then flip it. Monetize it. Package it. Trade it.

That’s where the gold is.

This is your unfair advantage—not chasing assets, but creating them.

Want help spotting one and building it?
That’s what we do at Needs To Exist Pro.
$99/year → 2,000+ startup ideas + step-by-step how to build.

One More Meme